The Determined Society has partnered with Lucid to help more podcasters get heard. We produce your promo, place it inside relevant podcasts and run the campaign, so your show gets introduced to people who are already listening.
Determined Society listeners get a $25 credit on their first payment.
Meet the host
A former LSU baseball catcher and top-performing medical sales rep, Shawn started The Determined Society in 2021 as a spin-off of his Facebook group, recording his first episode the same day he had the idea.
Today it is a weekly interview show with athletes, founders, authors and Hollywood names, built around raw conversations about adversity, mindset and the commitment it takes to keep going.
“Determination is not waiting for motivation.”Shawn French, The Determined Society
Conversations with
The Determined Society offer
Choose any growth subscription and your $25 credit comes off your first payment. Your campaign allocation stays the same.
Arrived from Shawn’s link? It is already applied. Using another device? Enter the code at checkout.
See the packagesPodcast advertising, handled.
From the show you’ve made to the people who haven’t met it yet.
Your show
Choose a package and share your podcast link, the people you want to reach and your goal. That gives us the brief to create and place your promo.
Choose your packageYour promo
Script, voiceover, music and a finished mix are included. These are real promos we’ve created for podcasters.
You get the final say. Review and approve your promo before it runs. Already have one? Bring your own audio.
We aim to launch within 48 hours of promo approval, once payment, setup and suitable placements are confirmed.
Natalie Luke, PhD
Suzy Rosenstein
Keenan Crowley
Made for the moment someone meets your show.
Your placements
Our engine reviews your show and the titles and descriptions of up to eight recent episodes. It does the same for potential placement shows, then assesses six points of fit.
Our team reviews the fit and selects from available placements. We use published episode information, not verified individual listener profiles.
How they find you
Your promo is made to be remembered. We say your show’s name clearly and point listeners straight to their podcast app, which they already have open. It’s how most people find a new show: 78% search by title or host (Sounds Profitable, 2026).
A show for people who refuse to quit.
Your dashboard
Open Studio to see campaign progress, the podcasts carrying your promo and the impressions each one has delivered.
Ad delivery is different from new followers or completed listens. Compare it with your own follower growth to see the bigger picture.
Fictional shows and sample figures. Your Studio shows your own campaign. Impressions can include repeat listeners.
The Lucid network
Shows that help each other get heard.
Your promo could be the next introduction.
Shows we’ve worked with, past and present.
Placements depend on fit and availability.
Your Determined Society pricing
Every package includes your promo, relevant podcast placements and campaign management.
Your $25 credit comes off the first payment.
Choose monthly or prepay for three months.
Monthly growth
A consistent first introduction.
$150 billed monthly
Monthly growth
More room to find your people.
$399 billed monthly
Monthly growth
Make your next chapter heard.
$699 billed monthly
Prices in USD, billed upfront monthly. Your $25 credit applies to your first payment; renewals are at the normal price. Cancel future renewals in Studio. Unfinished paid delivery carries forward.
Ad impressions measure recorded ad delivery and can include repeat listeners. They do not guarantee unique listeners, completed listens or new subscribers.
A few clear answers
Shawn’s partner link applies it automatically when you choose a package on this page. If you sign up another way, enter TDS25 at checkout. The credit applies to your first payment only.
No. You can advertise with Lucid while keeping your current host.
Choose your package, complete the campaign brief and approve your promo. We handle production, suitable placements and campaign delivery.
Your allocation measures recorded ad delivery. It can include repeat listeners and does not guarantee unique people, completed listens, followers or sales.
Yes. Cancel future renewals in Studio at any time. Already-paid delivery remains available.
