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LUCID ADVERTISING

Terms

Clear terms for using Lucid Ads Manager, authorising campaign delivery and paying only as validated podcast ad listens are delivered.

Effective 7 September 2026 Lucid Advertising
THE SHORT VERSION

You control the budget. We bill verified delivery.

This summary helps explain the billing model. The complete terms below are the agreement.

RATE $30 CPM

Three cents per validated ad listen.

UPFRONT CHARGE $0

No campaign delivery is charged upfront.

NORMAL THRESHOLD $25

Account usage is normally collected around this balance.

CONTROL Pause anytime

Or permanently stop a campaign from your dashboard.

Please read these Terms before using Lucid Ads Manager.

These Terms form a binding agreement between you and Lucid Advertising, referred to as "Lucid", "we", "us" or "our". By creating an account, adding a payment method, authorising a campaign, or using the service, you agree to these Terms.

01

Acceptance and eligibility

You must be at least 18 years old and legally able to enter into this agreement. If you use Lucid for a company, podcast, organisation or other entity, you confirm that you have authority to accept these Terms and authorise charges on its behalf.

You are responsible for keeping your account information accurate, maintaining the security of your login details, and promptly telling us if you believe your account or payment method has been used without permission.

02

What Lucid provides

Lucid helps advertisers and podcasters create and run audio advertising campaigns inside selected podcasts. Depending on your campaign, the service can include campaign onboarding, audience and show matching, creation or review of a short audio advertisement, placement management, delivery measurement, link tracking and reporting.

Adding a payment method does not itself begin delivery. A campaign moves into preparation after onboarding, and delivery begins only after the creative is approved and Lucid activates the campaign.

03

Average daily budget and delivery

Your selected daily budget is an average used to calculate the maximum amount Lucid is authorised to spend during each 30-day campaign cycle. The maximum for a full cycle is your average daily budget multiplied by 30.

EXAMPLE $5 average daily budget x 30 days = $150 maximum cycle spend

At a $30 CPM, that authorises up to 5,000 validated listens during the cycle.

An average daily budget is not a fixed daily spending limit. Podcast delivery occurs in planned flights and may be uneven. More delivery can occur on one day and less on another, but billable delivery will not exceed the authorised maximum for the applicable cycle.

The number of listens shown in Ads Manager is an estimate calculated from the rate and selected budget. Actual billable delivery may be lower if suitable inventory is unavailable, the campaign is paused or stopped, a payment fails, or operational or compliance review is required. You are charged only for validated delivery actually recorded, up to the authorised maximum.

If you change your average daily budget during a cycle, the revised maximum applies prospectively to the time remaining in that cycle. Delivery already completed remains billable and completed flights remain locked. Ads Manager will show the revised budget and delivery allocation.

04

Usage-based billing and payment authorisation

4.1 Rate and validated delivery

The rate displayed when you authorise the campaign applies to that campaign cycle. The current standard rate is $30 USD per 1,000 validated ad listens, equal to $0.03 per validated listen. A "validated listen" is an eligible delivery of your advertisement recorded and accepted by Lucid through its placement, hosting or reporting systems.

4.2 Saved payment method

When you add a payment method and accept the billing authorisation, you authorise Lucid and its payment provider, Stripe, to save that payment method and initiate future off-session charges for validated campaign delivery. Lucid does not receive or store your full card number.

4.3 When we charge

Validated delivery accrues to one account-level unbilled balance across all campaigns connected to your Lucid account. We normally charge your saved payment method when that combined balance reaches approximately $25 USD. Because delivery is processed in batches, a charge can be slightly higher than $25. If you pause or permanently stop delivery, or if a campaign cycle ends, we may collect a smaller final balance. Very small balances may remain uncollected or be waived because of minimum payment processing limits.

4.4 No upfront delivery charge

Lucid does not charge the authorised 30-day maximum upfront. The maximum is a spending authorisation, not a prepaid fee. You pay incrementally for validated delivery that has occurred. Any separate service, production or custom-work fee will be disclosed and agreed before it is charged.

4.5 Multiple campaigns

Each campaign has its own budget and delivery authorisation, but billing is managed at account level. Charges can therefore include validated delivery from more than one campaign. Your dashboard keeps campaign performance separate and shows billing history for the account.

4.6 Currency, taxes and payment costs

Unless Ads Manager states otherwise, amounts are shown and charged in USD. Your bank or card provider may apply conversion, international transaction or other fees. You are responsible for applicable taxes, duties and similar government charges, except taxes based on Lucid's income.

4.7 Failed payments

If a charge fails, you authorise us to retry the saved payment method. We may pause campaign delivery, prevent new campaigns from launching, or ask you to update your payment method until the outstanding amount is paid.

05

Pausing and stopping campaigns

5.1 Pause

You may pause an active campaign from Ads Manager. A pause is effective when the dashboard confirms the paused status. Eligible delivery recorded up to that time remains billable. New billable delivery stops while the campaign is paused, and your creative, reporting and campaign history remain saved. You may resume a paused campaign, subject to available inventory and the remaining campaign authorisation.

5.2 Permanent stop

You may permanently stop an active or paused campaign from Ads Manager. A stopped campaign cannot be resumed, although its reporting and billing history remain available. Eligible delivery recorded before the stop remains billable. We may collect the outstanding account balance after the stop. If other campaigns on the same account remain open, the balance can remain part of the account-level billing cycle.

5.3 Operational delay

Podcast placements are distributed through third-party systems. Lucid will use commercially reasonable efforts to action a confirmed pause or stop promptly. Any delivery recorded after a confirmed pause or stop because a remote placement has not yet ceased will not be treated as new billable delivery for that paused or stopped period.

06

Creative, content and placements

You are responsible for the truthfulness, legality and accuracy of the claims, links, offers, trademarks and other material you give Lucid. You confirm that you have the rights needed for Lucid and participating podcasts to use that material for your campaign.

You grant Lucid a non-exclusive, worldwide, royalty-free licence during the campaign to create, reproduce, edit, distribute, transmit and measure the approved advertisement and supplied materials solely to provide and promote the campaign.

Lucid may reject, request changes to, pause or remove content that is unlawful, misleading, infringing, unsafe, technically unsuitable or inconsistent with a podcast's standards. Unless a specific placement is agreed in writing, Lucid chooses placements based on audience relevance, inventory, content suitability and operational availability. A match is an informed selection, not a guarantee that every listener will be part of your intended audience.

07

Results, reporting and measurement

Lucid guarantees only the validated advertising delivery expressly shown for an active campaign, subject to its authorised budget and these Terms. Unless explicitly agreed in writing, Lucid does not guarantee clicks, click-through rate, website visits, podcast downloads, followers, leads, sales, chart position, revenue or any other downstream result.

Reporting may include information supplied by podcast hosting platforms, placement partners, tracking links and other third parties. Differences can occur because platforms use different counting rules, filtering methods, time zones and update schedules. Lucid may correct reporting errors and remove invalid, duplicate, fraudulent or non-eligible activity.

08

Your responsibilities and acceptable use

You agree not to use Lucid to promote unlawful products or conduct, deceptive claims, infringement, discrimination, malware, harassment, hate, violence, adult sexual content, or any offer that violates applicable law or the rules of participating platforms and podcasts.

You must provide accurate campaign and billing information, review creative promptly, maintain a valid payment method, and use tracking data lawfully. You may not interfere with the service, attempt to bypass billing or measurement, scrape restricted information, gain unauthorised access, or misuse another person's account or payment method.

09

Billing questions, corrections and refunds

If you believe a charge or delivery count is incorrect, contact us at hello@getlucidpod.com within 30 days of the charge and include the campaign name, charge date and reason for the question. We will review the underlying delivery and billing records and correct confirmed errors.

Charges for properly validated delivery are generally non-refundable because the advertising service has already been delivered. This does not limit any refund or remedy required by applicable law. Before initiating a payment dispute, please contact us so we can investigate and try to resolve the issue promptly.

10

Service availability and general terms

10.1 Availability

We may improve, change or temporarily suspend parts of the service. We do not promise uninterrupted or error-free availability. We may update these Terms prospectively by posting a revised version and changing the effective date. Material changes affecting an active billing authorisation will be communicated through the service or by email where reasonably practical.

10.2 Disclaimer

To the maximum extent permitted by law, the service is provided "as is" and "as available". Lucid disclaims implied warranties of merchantability, fitness for a particular purpose and non-infringement. Nothing in these Terms excludes a warranty or right that cannot lawfully be excluded.

10.3 Limitation of liability

To the maximum extent permitted by law, Lucid will not be liable for indirect, incidental, special, consequential, exemplary or punitive damages, or for lost profits, revenue, data, goodwill or business opportunity. Lucid's total liability arising from the service will not exceed the greater of $100 USD or the amount you paid Lucid during the three months before the event giving rise to the claim. These limits do not apply where the law does not allow them.

10.4 Indemnity

You agree to defend, indemnify and hold Lucid harmless from third-party claims, damages and reasonable costs arising from your advertisement, supplied content, unlawful use of the service, infringement of another person's rights, or breach of these Terms.

10.5 Governing law

These Terms are governed by the laws of the State of Wyoming, United States, without regard to conflict-of-law rules. Courts located in Wyoming will have exclusive jurisdiction, except where applicable law gives you the right to bring a claim elsewhere.

10.6 Entire agreement and severability

These Terms, the campaign authorisation shown in Ads Manager, and any written order or addendum agreed by Lucid form the entire agreement for the service. If a provision is unenforceable, the remaining provisions continue in effect. A failure to enforce a provision is not a waiver. You may not transfer this agreement without our written consent. Lucid may transfer it as part of a reorganisation, financing, sale or transfer of the service.

11

Contact Lucid

Questions about these Terms, a campaign or a charge can be sent to:

Lucid Advertising hello@getlucidpod.com 30 N Gould St Sheridan, Wyoming 82801 United States