Read by the host.
A bespoke read delivered in the host’s own voice, shaped around your brief and their audience.
Creative and publisher approval included.Elite brand & podcast sponsorshipsYour people.
Your people.
Their voice.
Real connection.
Connect your brand or podcast with listeners whose interests match what you offer. We find the audience, select established podcasters and manage the host-read partnership.
From $2,000/ campaign booking
Tailored scope. Publisher approval. Production handled.
A voice they already choose to listen to.
Introductions with intention
More than a spot.
A place in the conversation.
For brands, agencies and established podcasts ready to reach the right people through influential voices.
Seen as well as heard.
Where a show publishes video, we can coordinate an integration in the video episode too.
Video is separately scoped in your booking.A clear next step.
Your destination linked in the booked episode’s show notes, with an agreed call to action in the read.
Placement and publication checked by Lucid.The right fit, personally selected
The audience matters.
So does the company
you keep.
Your customer comes first in our planning. We build an audience profile around your product or show, then shortlist the podcasts that reach those people. Each publisher approves the partnership before booking.
- Shows selected for audience and topic fit
- Verified audience figures and agreed measurement windows
- Clear deliverables, dates and placement terms
A show’s total monthly downloads are different from the audience available on your booked episodes. Your proposal makes that distinction clear.
Your campaign, considered
From a good fit
to a great introduction.
01
The brief
Your business, audience, markets and ambition. We start by understanding what the campaign needs to do.
02
The match
We propose shows, confirm availability and get publisher approval before you commit to the booking.
03
The production
We coordinate the brief, host recording and your creative approval with the show’s team.
04
The placement
Publication checks, show-note links and agreed delivery reporting bring the campaign together.
Start with a conversation
Tell us who
you want
to reach.
Your next customer. Your next loyal listener. Tell us who they are and why your product or podcast belongs in their world.
Campaign bookings from $2,000. Campaigns targeting 100,000+ impressions are quoted against selected inventory, rather than included automatically at the minimum price.
Personally handled. Professionally produced.
Reuben Bester, founder of Lucid.
10 years in podcast production, operations and sales.
A personally managed campaign
Start with your audience.
Tell us about your brand or podcast, who you want to reach, your budget and your ideal launch date.
- Campaign bookings from $2,000
- A shortlist shaped around your audience
- Publisher approval before confirmation
- A tailored proposal before payment
Continue to Lucid’s contact form. We will review your enquiry and discuss the right next step. No payment or booking is made here.
Before we make the introduction
A clear brief.
A clear agreement.
Can I choose the shows?
We propose a shortlist based on audience, subject, budget and availability. You approve the proposed placement shows, and each publisher approves the advertiser and campaign.
What is included in the quoted price?
Your proposal sets out the shows, reads, episodes, production scope, publication dates, show-note links and agreed reporting. Video, exclusivity and additional creative work are included only when specified.
How long does a baked-in sponsorship remain in an episode?
The agreed retention period is part of the booking. A campaign’s publishing dates and the length of time its integration remains available are specified separately.
What does campaign reporting include?
Proof of publication, the booked integrations and delivery measurements agreed in your proposal. Episode downloads and video views are reported separately where relevant. They are not automatically unique people or confirmed completed listens.
Can I book a campaign for my podcast?
Yes. Elite sponsorships can promote a suitable podcast as well as a business. Publisher approval and audience fit apply to every campaign.
A smaller start?
There’s a plan for that.
Explore monthly produced-audio campaigns for your podcast.